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Pros and Cons of Having a Data-Driven eCommerce Business on Amazon

Smart Data Collective

63% of buyers start their search here, and 82% visit the platform regularly to compare prices. There are a lot of data analytics and AI tools that Amazon sellers can leverage, such as Jungle Scout, Helium 10, Ahrefs and AMZScout. It is worth noting that many people choose Amazon as their main place to find products. High competition.

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