Walled Garden Data Reliance – Hindrance, Annoyance or Myth?
insideBIGDATA
MARCH 4, 2023
In this special guest feature, Aman Khanna, ProfitWheel Co-founder, highlights why relying on walled garden data is not best for brands. There needs to be a fundamental shift in how they collect and use third party data while optimizing their own first party data pools.
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