Why the worst users come from referral programs, free trials, coupons, and gamification
Hacker News
JANUARY 31, 2024
Above: Many small business figured out the hard way why coupon sites generate worse users Incentive programs often don’t perform The people you attract with referral programs, free trials, coupons, and gamification — folks who are “incentivized” as a broad umbrella category — are usually MUCH WORSE than organic ones.
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