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Marketing’s New Frontier: Navigating the Age of AI

ODSC - Open Data Science

Predictive analytics further enhances this by anticipating user actions such as churn or future purchases. This predictive power allows companies to create campaigns tailored to each user’s preferences, boosting engagement and ROI. billion by 2034, growing at a CAGR of 26.7% ( Digital Marketing Institute ).

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Must Know Differences Between Data Science and Data Analytics

Pickl AI

Think of Data Science as the overarching umbrella, covering a wide range of tasks performed to find patterns in large datasets, while Data Analytics is a task that resides under the Data Science umbrella to query, interpret, and visualize datasets. For example, a weather app predicts rainfall using past climate data.

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Understanding the Synergy Between Artificial Intelligence & Data Science

Pickl AI

Understanding Data Science Data Science is a multidisciplinary field that uses scientific methods, algorithms, and systems to extract knowledge and insights from structured and unstructured data. Healthcare Data Science is revolutionising healthcare through predictive analytics, personalised medicine, and disease detection.