Vector Analysis

How do Online Marketplaces know Your Shopping Preferences?

Learn how online stores know what you like and how they use Machine Learning to personalize your shopping experience.

Pratyush Khare
5 min readJan 27, 2023

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A vital component of every retail or e-commerce operation is a personalized consumer feed. A personalized consumer feed allows online shops to display things that they believe you might be interested in based on your previous behaviour and preferences. This can include what you’ve already…

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Pratyush Khare

Data scientist, tech buff, student-for-life, loves building AI/ML platforms/solutions, drawing insights from data.